Digital Media and Website Marketing for Digital Managers

Course overview

This training focuses on the strategic use of digital media and the optimization of websites within the framework of marketing campaigns. Participants will learn how to effectively utilize digital channels and improve websites. *Introduction to digital media and their marketing potential *Strategies for optimizing websites for marketing purposes *Integration of keywords and SEO elements *Use of tools for website performance analysis *Creation and maintenance of content for digital media *Linking website marketing with campaign strategies *Long-term planning and further development of digital strategies *Analysis and optimization of campaign performance

Upcoming dates

• 2026-08-18T22:00:00.000Z · 2027-01-04T23:00:00.000Z · München · Blended Learning
• 2026-08-18T22:00:00.000Z · 2027-01-04T23:00:00.000Z · Halle (Saale) · Blended Learning
• 2026-08-18T22:00:00.000Z · 2027-01-04T23:00:00.000Z · Berlin · Blended Learning
• 2026-08-18T22:00:00.000Z · 2027-01-04T23:00:00.000Z · Wiesbaden · Blended Learning
• 2026-08-18T22:00:00.000Z · 2027-01-04T23:00:00.000Z · Duisburg · Blended Learning