Digital Product Management - Agile Leadership - Software Development

Course overview

Digital Product Management with a focus on Agile Leadership and Software Development 1. Introduction to Digital Product Management - Role and Responsibilities in Product Management - Product Lifecycle and Strategy - Collaboration with Cross-Functional Teams 2. Fundamentals of Competitive Analysis - Market and Competitive Analysis - Target Audience and Value Proposition - Introduction to Customer Relationship Management 3. Agile Methods and Leadership Principles - Agile Methods (Scrum & Kanban) - Leadership and Change Management - OKRs (Objectives and Key Results) 4. Design Thinking and Innovation - Ideation and Prototyping - User Research Methods - Project Days Usability Test and Research Report 5. Technical Fundamentals of Software Development - Basics of Software Development - Elements of a Digital Product - Technical Onboarding to New Software 6. Roadmapping and Prioritization - Introduction to Roadmaps and Roadmapping Formats - Components and Phases of a Roadmap - Prioritization of Roadmap Items 7. User Focus and Testing - User and Task Analysis - Product Analytics and Testing - Jobs to be Done 8. Final Project - the Digital Masterpiece - Own Project to Validate Concepts - Covering User Research and Implementation - Presentation of Results

Upcoming dates

• 2026-08-17T22:00:00.000Z · 2027-10-25T22:00:00.000Z · Köln · Combined Learning
• 2026-08-18T22:00:00.000Z · 2027-10-26T22:00:00.000Z · Virtuelles Klassenzimmer
• 2026-08-20T22:00:00.000Z · 2027-10-28T22:00:00.000Z · Aitrach · Combined Learning
• 2026-08-23T22:00:00.000Z · 2027-10-31T23:00:00.000Z · München · Combined Learning
• 2026-08-23T22:00:00.000Z · 2027-10-31T23:00:00.000Z · Berlin · Combined Learning