Product Management

Digital Product Management: Strategically Shaping Market and Competitive Analysis

by Forward Education GmbH

Provider
Forward Education GmbH
Category
Product Management
Duration
2 months – 4 months
Schedule
Teilzeit, Vollzeit
Locations
Köln, München, Dortmund
Next start
06 Aug 2026

Course overview

Digital Product Management: Developing Strategic Market and Competitive Analysis 1. Market Analysis and Competitive Analysis - Introduction to Market Analyses - Conducting SWOT Analysis - PESTEL Analysis for Strategic Decisions - Benchmarking Competitors - Determining Product-Market Fit - Stakeholder Management in Analysis 2. Product and User-Oriented Strategies - Customer Journey Analysis through Customer Journey Mapping - Usability Testing to Improve Products - Development of the Business Model Canvas - Identifying Critical Success Factors - Strategic Decision-Making Based on Analyses

Upcoming dates

  • 2026-08-03T22:00:00.000Z · 2026-12-03T23:00:00.000Z · Köln · Combined Learning
  • 2026-08-05T22:00:00.000Z · 2026-12-06T23:00:00.000Z · München · Combined Learning
  • 2026-08-09T22:00:00.000Z · 2026-12-09T23:00:00.000Z · Dortmund · Combined Learning
  • 2026-08-11T22:00:00.000Z · 2026-10-11T22:00:00.000Z · Dortmund · Combined Learning
  • 2026-08-16T22:00:00.000Z · 2026-10-18T22:00:00.000Z · Köln · Combined Learning

Funding

Bildungsgutschein funding depends on the course details and the decision of the responsible authority.

Data last synced: 2026-08-05