Campaign Manager Search Engine Marketing SEO/SEA

Course overview

The training "Campaign Manager Search Engine Marketing SEO/SEA" provides you with practical knowledge in SEO, SEA, and web hosting. You will learn how to strategically utilize search engine marketing and how to technically and content-wise design websites for optimal visibility on the internet. Digital Media Management Fundamentals and specifics of digital media management Media management and media ethics Basics of information and media technology Web technology and multimedia technology Web Design with WordPress Setting the homepage, installing themes, and creating content with Gutenberg Managing and integrating media in the WordPress media library Customizing your website with suitable designs The most important plugins for SEO support Basics of Project Management Project evaluation and decision-making Project preparation and analysis Control and reporting in projects Web Hosting Understanding web hosting as a service Strategies for domain selection and management Setting up business email addresses for communication Strategic Marketing Management Strategic situation analysis Marketing strategies and brand management Product, price, and communication policy Content Marketing Management Types of content, strategies, and channels in online marketing Research techniques and creativity techniques Content distribution and content controlling Online Marketing Strategy development in online marketing Digital brand development through SEO and SEA Forms of online advertising, web analysis Search Engine Marketing Fundamentals and execution of keyword analysis On-page and off-page optimization for better SEO SEA optimization and campaign creation After completing the course, you will be able to plan and implement SEO and SEA measures effectively and possess the technical and strategic know-how for successful online campaigns.

Upcoming dates

• 2026-08-30T22:00:00.000Z · 2027-06-21T22:00:00.000Z · Erfurt · Blended Learning
• 2026-08-30T22:00:00.000Z · 2028-04-10T22:00:00.000Z · Erfurt · Blended Learning
• 2026-08-30T22:00:00.000Z · 2027-06-21T22:00:00.000Z · Heilbronn, Neckar · Blended Learning
• 2026-08-30T22:00:00.000Z · 2028-04-10T22:00:00.000Z · Heilbronn, Neckar · Blended Learning
• 2026-08-30T22:00:00.000Z · 2028-04-10T22:00:00.000Z · Bochum · Blended Learning