AI and Online Marketing Manager

Course overview

The training program for AI and Online Marketing Manager provides practical knowledge and skills in the field of online marketing as well as in the use of artificial intelligence tools. The content is divided into two consecutive phases: In the first 16 weeks, the central disciplines of digital marketing are covered, including search engine optimization (SEO), search engine advertising (SEA/Google Ads), social media marketing, content marketing, e-commerce, WordPress, web analytics, and legal foundations in online marketing. In the final 6 weeks, participants acquire basic knowledge in the field of artificial intelligence with a focus on practical application: the use of AI-supported productivity tools (including ChatGPT & Claude), AI in design thinking and agile working methods, fundamentals of AI strategy and implementation, and an introduction to AI agents using Microsoft Copilot Studio as an example. The program concludes with a certificate from the ecomex Business Academy. EU AI Act oriented content Our training program for AI & Online Marketing Manager lays the foundation for an organization-wide understanding of AI and also creates, depending on the application case, the basis for the safe and compliant handling of specific AI systems in the corporate context.

Upcoming dates

• 2026-09-13T22:00:00.000Z · 2027-02-13T23:00:00.000Z · Berlin · Blended Learning
• 2026-09-13T22:00:00.000Z · 2027-02-13T23:00:00.000Z · Rostock · Blended Learning
• 2026-09-13T22:00:00.000Z · 2027-02-13T23:00:00.000Z · Düsseldorf · Blended Learning
• 2026-09-13T22:00:00.000Z · 2027-02-13T23:00:00.000Z · Düsseldorf · Blended Learning
• 2026-09-13T22:00:00.000Z · 2027-02-13T23:00:00.000Z · München · Blended Learning