Marketing Campaign Creation with AI

Course overview

The training course Marketing Campaign Creation with AI imparts the skills necessary for the development and management of marketing campaigns. Participants will learn to plan, implement, and measure the success of campaigns in a targeted manner. This qualification is aimed at marketing professionals who wish to expand their skills in campaign management and leverage the potential of artificial intelligence. The Marketing Campaign Creation with AI training deepens professional competencies in a practical manner. The course covers the fundamentals of campaign creation from strategic planning to operational implementation. Participants will acquire knowledge about campaign objectives, target audience engagement, and the formulation of core messages. The course addresses the selection and use of channels as well as the design of customer journeys. Another focus is on the creation of campaign assets and advertising materials. The automation of processes and the measurement of campaign performance will also be discussed, along with the presentation of results. The AI learning environment Leeon supports participants throughout and ensures the transfer to an AI-driven work practice. Analysis of campaign objectives and target audiences Development of campaign strategies Conceptualization of messages and creative elements Selection and use of appropriate channels Design of the customer journey Creation of campaign assets Planning and management of campaign processes Measurement and evaluation of campaign results AI Practice: from strategy to implementation Campaign objectives & types - what you want to achieve Target audiences & promises - who you are addressing and why AI Practice: messages & creative hook - idea, tension, impact Channels & touchpoints - where and how campaigns work Customer journey & process - how campaigns work AI Practice: campaign assets & advertising materials - what becomes visible Campaign setup - from concept to implementation Automation & processes - smarter planning, less repetition AI Practice: performance & learnings - what really works Reporting & presentation - making results visible Campaigns of the future - scaling and automating with AI

Upcoming dates

• 2026-10-11T22:00:00.000Z · 2026-11-05T23:00:00.000Z · Berlin · Combined Learning
• 2026-10-11T22:00:00.000Z · 2026-12-03T23:00:00.000Z · Berlin · Combined Learning
• 2026-10-11T22:00:00.000Z · 2026-12-03T23:00:00.000Z · Bielefeld · Combined Learning
• 2026-10-11T22:00:00.000Z · 2026-12-03T23:00:00.000Z · Bremen · Combined Learning
• 2026-10-11T22:00:00.000Z · 2026-11-05T23:00:00.000Z · Bremen · Combined Learning