Masterclass: Marketing - Digital Marketing - Starter

Course overview

In this masterclass, you will acquire a variety of skills to kickstart your career in online marketing. You will gain an overview of the essential areas of application and opportunities that online marketing offers. You will learn the importance of your own website and how to optimize it in terms of conversion rate. You will develop a holistic understanding of the effectiveness and scope of online marketing. Furthermore, you will become familiar with the latest online trends and be able to incorporate them into your planning or adjust your online activities accordingly. You will know what to pay attention to when designing, implementing, and monitoring online marketing campaigns, and by the end of the training, you will possess solid expertise and skills to succeed as an expert in the field of online marketing. This module is offered in cooperation with E-Learning Group GmbH. The E-Learning Group provides the learning materials. Marketing 5.0 Web Design & User Experience Search Engine Marketing (SEA & SEO) Social Media and Influencer Marketing Content Marketing & Storytelling Key Performance Indicators Marketing Data Science

Upcoming dates

• 2026-09-13T22:00:00.000Z · 2027-01-21T23:00:00.000Z · Aue, Sachsen · Combined Learning
• 2026-09-13T22:00:00.000Z · 2027-01-21T23:00:00.000Z · Dresden · Combined Learning
• 2026-09-13T22:00:00.000Z · 2027-01-21T23:00:00.000Z · Stralsund · Combined Learning
• 2026-09-13T22:00:00.000Z · 2027-01-21T23:00:00.000Z · Wismar, Mecklenburg · Combined Learning
• 2026-09-13T22:00:00.000Z · 2027-01-21T23:00:00.000Z · Papenburg · Combined Learning