Marketing & E-commerce
Online Marketing
by IU Akademie IU Internationale Hochschule
- Provider
- IU Akademie IU Internationale Hochschule
- Category
- Marketing & E-commerce
- Duration
- 6–12 Monate
- Schedule
- Vollzeit
- Locations
- Karlsruhe, Baden, Duisburg, Leinfelden-Echterdingen, Nürnberg, Mittelfranken, München
- Next start
- 2026-07-29T22:00:00+00:00
Course overview
Goals of the Training The focus of the Online Marketing Basics training is on understanding and applying fundamental concepts in the field of online marketing. The course provides an introduction to various aspects of digital marketing, including the use of online platforms for brand presentation and customer engagement. It addresses the basics of search engine optimization and the use of social media as marketing tools. The course also covers the analysis of online marketing campaigns and the interpretation of data to evaluate marketing strategies. Another emphasis is on developing content tailored to the target audience. The training connects the theoretical content of the individual topics and provides a solid foundation for understanding online marketing. Content of the Training Online Marketing Basics of online marketing Forms and channels of online marketing Online marketing strategy Online media planning The online presence Mobile marketing and m-commerce Online law Online customer retention and service Web analytics
Upcoming dates
- 2026-07-29T22:00:00.000Z · 2026-08-29T22:00:00.000Z · Karlsruhe, Baden · Blended Learning
- 2026-07-29T22:00:00.000Z · 2026-08-29T22:00:00.000Z · Duisburg · Blended Learning
- 2026-07-29T22:00:00.000Z · 2026-08-29T22:00:00.000Z · Leinfelden-Echterdingen · Blended Learning
- 2026-07-29T22:00:00.000Z · 2026-08-29T22:00:00.000Z · Nürnberg, Mittelfranken · Blended Learning
- 2026-07-29T22:00:00.000Z · 2026-08-29T22:00:00.000Z · München · Blended Learning
Funding
Bildungsgutschein funding depends on the course details and the decision of the responsible authority.
Data last synced: 2026-07-28