Product Management in Practice: Validation and Testing

Course overview

Product Management in Practice: Validation and Testing for Success 1. Validation of Product Ideas - Introduction to Validation Techniques - User Research Methods (Interviews, Focus Groups) - Analyzing Customer Feedback - Basics and Best Practices of A/B Testing - Testing Prototypes and Iterative Learning 2. Testing and Feedback Methods - Testing Tools for Product Management - Functionality and Usability Testing - Market Research and Competitive Analysis - Systematically Collecting Product Feedback - Iterative Product Development 3. Implementation of Insights - Analytical Tools for User Feedback - Decision Making Based on Validation Data - MVP Development and Rollout Strategies - Buy or Build: Making Decisions - Agile Methods for Product Development 4. Final Project: Validation and Testing - Development of a Product Including Validation - Presentation of Test Results and Learning Processes - Feedback Rounds with Other Course Participants - Preparing Results for Stakeholders - Reflection on Personal Learning Experience

Upcoming dates

• 2026-07-29T22:00:00.000Z · 2027-03-30T22:00:00.000Z · Hamburg · Combined Learning
• 2026-07-30T22:00:00.000Z · 2027-03-31T22:00:00.000Z · München · Combined Learning
• 2026-08-09T22:00:00.000Z · 2027-04-11T22:00:00.000Z · Leipzig · Combined Learning
• 2026-08-12T22:00:00.000Z · 2026-12-13T23:00:00.000Z · München · Combined Learning
• 2026-08-12T22:00:00.000Z · 2026-12-13T23:00:00.000Z · Hamburg · Combined Learning