Project Management in Sales

Course overview

With this training in project management for sales, you will learn how to connect strategic sales management with solid project management methods. You will gain practical insights into the planning, control, and documentation of sales projects as well as the optimization of sales processes. Sales Strategy and Organization Identifying and defining sales processes Customer acquisition and customer value analysis in sales Organization of direct customer contact Preparation and execution of sales negotiations Recruiting sales staff and promoting self-organization Introduction and use of integrated CRM systems Use of Big Data in sales controlling Fundamentals of Project Management Evaluation of projects and decision-making in the sales environment Preparation and structuring of sales projects Structure and content of a project mandate in sales Conducting environment and stakeholder analyses Control and reporting during the project Creation of project completion reports and documentation This training is aimed at you if you want to understand and apply the connection between sales, project management, and modern IT. You will develop competencies for implementing structured sales processes and learn to make data-driven decisions in the sales project environment.

Upcoming dates

• 2026-08-30T22:00:00.000Z · 2026-10-12T22:00:00.000Z · Recklinghausen, Westfalen · Blended Learning
• 2026-08-30T22:00:00.000Z · 2026-11-23T23:00:00.000Z · Heilbronn, Neckar · Blended Learning
• 2026-08-30T22:00:00.000Z · 2026-11-23T23:00:00.000Z · Recklinghausen, Westfalen · Blended Learning
• 2026-08-30T22:00:00.000Z · 2026-10-12T22:00:00.000Z · Bochum · Blended Learning
• 2026-08-30T22:00:00.000Z · 2026-10-12T22:00:00.000Z · Eberswalde · Blended Learning