UX/UI in SEO

Course overview

Objective The course "UX/UI in SEO" teaches product designers how SEO principles are integrated into the design of digital products and how design decisions affect search engine optimization and product visibility. This training provides the interface between product design and SEO, showing designers how to create their work with SEO awareness. The course is aimed at product designers and UX/UI professionals who want to optimize their designs for visibility and discoverability. Content (Selection) SEO basics for product designers: how search engines perceive designs Technical SEO in product design: loading time, mobile-first, and core web vitals Information architecture and SEO: navigation, hierarchy, and content structure UX and SEO: how good user experience supports search engine optimization Content design for SEO: texts, headings, and meta-information in design Accessibility and SEO: semantic HTML as a common foundation AI tools for SEO in product design: ChatGPT and Claude for SEO analysis A/B testing and SEO: design tests without negative SEO impacts Methodology This training combines basic SEO knowledge with product design methods in design exercises. Trainers from SEO and UX/UI design accompany the training. Skills (Outcome) Integrate SEO principles into design decisions as a product designer Consider core web vitals and technical SEO in designs Design information architecture optimized for SEO Utilize AI tools for SEO analysis in the product design context Justify design decisions to SEO stakeholders Career Perspectives and Practical Application Product designers with SEO skills are relevant in e-commerce companies, digital publishers, and growth-oriented startups. This combination is a qualification feature. Summary This course imparts SEO knowledge for product designers. From technical SEO to content design, all SEO-relevant aspects are applied to product design decisions. Tools (Examples) Figma, Google Search Console, Lighthouse, ChatGPT, Screaming Frog, Maze

Upcoming dates

• 2026-10-13T22:00:00.000Z · 2027-02-01T23:00:00.000Z · Virtuelles Klassenzimmer
• 2026-10-13T22:00:00.000Z · 2027-05-23T22:00:00.000Z · Virtuelles Klassenzimmer
• 2026-12-08T23:00:00.000Z · 2027-04-05T22:00:00.000Z · Virtuelles Klassenzimmer
• 2026-12-08T23:00:00.000Z · 2027-08-01T22:00:00.000Z · Virtuelles Klassenzimmer