UX/UI with Branding

Course overview

The training program "UX/UI with Branding" combines User Experience (UX), User Interface Design, and brand strategy and branding. The focus is on design fundamentals as well as the practical application of the associated technical terms and work steps. User Experience (UX) • Fundamentals of User Experience and user orientation based on practical examples • User analysis, personas, and requirements with accompanying exercises • Wireframes, information architecture, and user guidance including documentation of results • Usability tests and optimization in successive work steps User Interface Design • Design principles for user interfaces related to typical use cases • Layout, components, and design systems as well as analysis of common sources of error • Prototypes and interactions with a focus on practical implementation • Consistency, readability, and coordination with development in the digital application context Brand Strategy and Branding • Fundamentals of brand management and positioning considering common technical terms • Brand messages and brand presence in digital channels • Increasing brand awareness and recognition • Measuring brand impact Design Fundamentals • Layout, color, typography, and imagery • Perception and user guidance • Consistency and design guidelines • Application to examples The training program combines User Experience (UX) and User Interface Design and imparts knowledge in brand strategy and branding as well as design fundamentals. The professional relationships in the context of UX/UI with branding are addressed.

Upcoming dates

• 2026-11-08T23:00:00.000Z · 2027-02-15T23:00:00.000Z · Aachen · Blended Learning
• 2026-11-08T23:00:00.000Z · 2027-02-15T23:00:00.000Z · Dresden · Blended Learning
• 2026-11-08T23:00:00.000Z · 2027-02-15T23:00:00.000Z · Mönchengladbach · Blended Learning
• 2026-11-08T23:00:00.000Z · 2027-02-15T23:00:00.000Z · Berlin · Blended Learning
• 2026-11-08T23:00:00.000Z · 2027-02-15T23:00:00.000Z · Hannover · Blended Learning

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