Videography and Online Marketing

Course overview

Course Objective The course Videography and Online Marketing imparts skills in video recording and editing along with knowledge of digital marketing. The course covers the technical processes of video production and their integration into media communication processes. As part of the training, methods for organizing, planning, and publishing video content are taught. Participants gain insights into different production steps and their connection to online publication formats. Content The course initially focuses on capturing and editing video content. Technical processes of recording, lighting, and camera operation are explained. This is followed by an introduction to the basics of video editing techniques and the preparation of digital content. Another section addresses the integration of video material into digital publication formats. Additionally, the selection of online platforms and the implementation of content into media formats are discussed, including the conditions for publication. Learning Objectives - Analyze recording and editing techniques - Apply methods for creating video content - Develop concepts for integrating video into online campaigns - Conduct planning processes for media publications - Evaluate approaches to integrating digital content Career Prospects The course content is applicable in fields such as the production of moving image content, the creation of digital media offerings, and the implementation of online marketing measures. Typical job roles include media technicians, content producers, and online communication managers. Summary The course Videography and Online Marketing covers the technical and methodological foundations of video production and their integration into digital publication processes. The content developed during this training is applicable in the fields of digital media production and the implementation of online communication measures.

Upcoming dates

• 2026-08-02T22:00:00.000Z · 2026-10-30T23:00:00.000Z · Leipzig · Combined Learning
• 2026-08-02T22:00:00.000Z · 2026-10-30T23:00:00.000Z · Mannheim · Combined Learning
• 2026-08-02T22:00:00.000Z · 2026-10-30T23:00:00.000Z · Stuttgart · Combined Learning
• 2026-08-02T22:00:00.000Z · 2026-10-30T23:00:00.000Z · Freiburg im Breisgau · Combined Learning
• 2026-08-02T22:00:00.000Z · 2026-10-30T23:00:00.000Z · München · Combined Learning