WordPress with SEO and E-Commerce

Course overview

The training combines WordPress with SEO and E-Commerce for building search engine optimized online shops. The focus is on technical and content-related SEO measures, optimized product and category pages, as well as the targeted improvement of the organic visibility of WordPress shops. SEO for WordPress Shops Analyze WordPress websites for E-Commerce regarding technical and content-related SEO requirements Set up and configure SEO functions and suitable WordPress extensions for online shops Optimize page titles, meta data, and URL structures for product and category pages for search engines Check indexing and internal page structures and identify typical SEO problems in WordPress Keyword Strategies in E-Commerce Research search terms for products and categories and evaluate them based on search intent and relevance Assign transactional and informational keywords to different areas of the online shop Develop keyword structures for extensive assortments and systematically cover relevant search topics Translate search intents into concrete requirements for product, category, and guide pages Product and Category SEO Optimize product pages regarding headings, product information, and relevant search terms Structure category pages as SEO landing pages and align them with specific search intents Identify duplicate content in product variants and similar shop pages and apply suitable solutions Strategically design internal linking between products, categories, and supplementary content SEO Performance in E-Commerce Systematically evaluate organic rankings and search engine traffic of relevant shop pages Identify and prioritize SEO potentials based on existing product and category performance Check technical factors such as loading times and mobile display of WordPress shops Further develop SEO measures based on visibility, organic traffic, and E-Commerce conversions The training specializes in SEO for E-Commerce with WordPress. Participants learn to technically and content-wise optimize WordPress shops for search engines, build keyword strategies for assortments, and specifically increase the organic visibility of product and category pages.

Upcoming dates

• 2026-10-25T23:00:00.000Z · 2027-01-23T23:00:00.000Z · München · Hybrid Learning
• 2026-10-25T23:00:00.000Z · 2027-01-23T23:00:00.000Z · Halle (Saale) · Hybrid Learning
• 2026-10-25T23:00:00.000Z · 2027-01-23T23:00:00.000Z · Berlin · Hybrid Learning
• 2026-10-25T23:00:00.000Z · 2027-01-23T23:00:00.000Z · Wiesbaden · Hybrid Learning
• 2026-10-25T23:00:00.000Z · 2027-01-23T23:00:00.000Z · Duisburg · Hybrid Learning