Product Manager with Scrum Including Storytelling

Course overview

Product Manager with Scrum Including Storytelling 1. Introduction to the Role of the Product Manager in Scrum: Definition and responsibilities of a product manager, difference between product management and project management, collaboration with the Scrum team 2. Backlog Management and Prioritization Techniques: Creation and maintenance of the Product Backlog, prioritization techniques such as MoSCoW and Kano, use of user stories in the backlog 3. Storytelling for Product Managers: Communication with Stakeholders: Basics of storytelling in product management, techniques for creating compelling stories, integration of user feedback into product development 4. Development of Product Vision and Roadmap: Creation of a clear product vision, setting milestones and goals in the roadmap, strategies for communicating the vision to the team 5. Market Research and Competitive Analysis for Product Managers: Methods of market research and data analysis, SWOT analysis to assess competitive position, tools for conducting market analyses 6. Iterative Product Development and Feedback Cycles: Introduction to iterative development processes, application of feedback loops for product improvement, techniques for capturing and evaluating user feedback 7. Practical Project: Development of a Product Concept: Creation of a product concept in a team, presentation of the concept to stakeholders, critical reflection and feedback from peers 8. Future Perspectives in Product Management: Trends and technologies in product management, integration of Agile and Lean principles, development of a personal career in product management

Upcoming dates

• 2026-08-02T22:00:00.000Z · 2027-08-01T22:00:00.000Z · Virtuelles Klassenzimmer
• 2026-08-02T22:00:00.000Z · 2027-08-01T22:00:00.000Z · München · Combined Learning
• 2026-08-11T22:00:00.000Z · 2027-02-21T23:00:00.000Z · München · Combined Learning
• 2026-08-18T22:00:00.000Z · 2027-02-28T23:00:00.000Z · Virtuelles Klassenzimmer